Native Title	대한민국에서 건물주 되는 법
Also Know as	How to Become a Building Owner in Korea, How to Become a Property Owner in South Korea, Daehanminkukeseo Gunmulju Dweneun Beob, Daehanmingukeseo Geonmulju Doeneunbeop, Building Owner, The Landlord, Geonmulju, 건물주
Director	Im Pil-Sung, Kim Sang-Hoon
Writer	Oh Han-Ki
Distributor	tvN
Air Time	Saturday, Sunday 21:20
Content Rating	15+ - Teens 15 or older
Runtime	12 episodes
Genre	Thriller, Suspense, Black Comedy, Crime, Family
Language	Korean
Country	South Korea
Release Date	2026-03-14
End Date	2026-04-19

"Mad Concrete Dreams" is a gripping blend of ambition, crisis, and concrete realities as ordinary people risk everything to become building owners in a ruthless real estate world.

Overview

"Mad Concrete Dreams" is a 12-episode South Korean drama that fuses thriller, black comedy, crime, and drama elements into a sharp commentary on the pursuit of success through property ownership. Directed by Im Pil-sung and Kim Sang-hoon, written by Oh Han-ki, the series airs on tvN every Saturday and Sunday starting March 14, 2026, and concludes on April 19, 2026. It follows ordinary people whose "concrete dreams" of stability spiral into high-stakes chaos, highlighting debt, family bonds, and the ruthless world of redevelopment.

Plot Synopsis

In a society where owning a building symbolizes ultimate achievement, Ki Su-jong risks everything by taking on massive loans to purchase the aging Se Yoon Building and become a landlord. What begins as a path to financial freedom quickly unravels under crushing debt, overdue notices, and pressure from global capital eyeing the property for redevelopment. Facing foreclosure and threats to his family's future, Ki Su-jong teams up with his best friend for a desperate staged kidnapping in the building's basement to buy time or generate funds. The scheme rapidly escalates into a genuine crisis, pulling everyone into a web of crimes, secrets, and impossible choices. Opposing motives collide as characters fight to protect their status, loved ones, and ambitions amid mounting danger.

Cast & Characters

Main Cast

Ha Jung-woo as Ki Su-jong: The central landlord and family man who achieves his dream only to face relentless crises. Determined yet increasingly desperate, he navigates financial strain, odd jobs like delivery work, and risky decisions to safeguard his building and loved ones.
Im Soo-jung as Kim Seon: Ki Su-jong's reliable, sharp-minded wife and devoted "steel mom." A former nurse who paused her career to support their hearing-impaired daughter Da Rae's education and dreams of studying abroad, she stays composed in turmoil but makes bold, unpredictable moves when shadows threaten the family.
Kim Jun-han as Min Hwal-seong: Ki Su-jong's ambitious best friend and husband to Jeon Yi-kyung. After repeated business failures, he lives comfortably through his wealthy in-laws but craves personal recognition and success. Charming yet calculating, his hidden schemes add layers of intrigue to the friendships.
Krystal Jung as Jeon Yi-kyung: The only daughter of a powerful real estate investor family and Min Hwal-seong's wife. Raised with privilege and appearing bright and carefree, she harbors inner emptiness, maintains warm ties with Ki Su-jong's family (treating Da Rae like her own), and shows dramatic shifts as events unfold.
Shim Eun-kyung as Yo Na: The cold, ruthless operative at Real Capital deeply involved in the redevelopment project. Mysterious and adopted overseas as a child, she operates with poker-faced intensity and villainous charisma, pressuring the protagonists from the shadows without forming close bonds.

Supporting Cast

Park Seo-kyung as Da Rae, the hearing-impaired daughter at the heart of the family's protective instincts.

Reception

"Mad Concrete Dreams" has sparked strong anticipation ahead of its premiere through its timely premise on real estate pressures and an all-star cast delivering intense chemistry. Promotional posters and teasers showcasing divided motives, resolve under crisis, and escalating suspense have built excitement for its clever mix of humor, family drama, and thriller twists. The script reading session stood out for its gripping tension and coordinated performances, signaling a polished production ready to captivate viewers with relatable yet edge-of-your-seat storytelling.

Fun Facts & Highlights

Ha Jung-woo's Television Return

This marks Ha Jung-woo's return to television after nearly 20 years, bringing cinematic gravitas to a small-screen lead.

Im Soo-jung's Drama Comeback

Im Soo-jung makes her drama comeback after a five-year break, showcasing a fresh, multifaceted side as the composed yet decisive wife.

Double Soojung Cast

The cast features two acclaimed "Soojung" talents: Im Soo-jung and Krystal Jung.

Heartwarming Behind-the-Scenes Moment

A warm behind-the-scenes highlight was the joyful birthday celebration for Im Soo-jung on the drama's set rooftop – complete with the full main cast, a squashed cake, and bright smiles in a family-style scene that contrasts the story's underlying tensions.

Teasers and Posters

Teasers cleverly break down "how to become a landlord" in humorous steps before pivoting to chilling danger, while posters visually depict characters standing divided by conflicting goals.

Series Concept

The series offers a satirical yet heartfelt take on Korea's building-owner obsession, blending black comedy with high-stakes thrills.

Final Thoughts

"Mad Concrete Dreams" promises an addictive, thought-provoking ride that balances laugh-out-loud moments with heart-pounding suspense and emotional depth. With its talented cast breathing life into flawed, ambitious characters and a premise that mirrors real-world aspirations and pitfalls, it is set to be one of 2026's most engaging dramas. Whether you are drawn to clever thrillers, family dynamics, or sharp social satire, this series delivers a memorable exploration of how far people will go when their dreams are built on shaky concrete foundations.

Where to Watch

Broadcast Schedule

The series airs on tvN in South Korea.

Streaming Access

South Korea: TVING, Wavve.
Globally: HBO Max (in Asia).

Gallery

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https://media.hanbuzz.com/2026/02/26202222/Mad-Concrete-Dreams-2026-2-717x1024.jpg